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About Atama

At Atama, we celebrate every woman of every kind - no matter what age, size, or shape you are. Our effortless, comfortable clothing is designed to flatter everyone, because everyone deserves to look and feel their best. Our ethical garments are specially designed for you by a team in Brisbane, Australia then hand made in India.

It is our belief that clothing should be timeless. We don’t design for seasons or trends, because we want you to have keepsake pieces you can wear forever.

In Punjabi Atama means “conscience” or “soul”, and we keep this meaning at the core of everything we do, including sustainability.

Our partner in Jaipur is Sedex certified giving peace of mind that workers meet international human rights standards including health and safety, wages as well as meeting international environmental standards.

Atama’s collections are created to connect with you - we pride ourselves on care and commitment through every step of the journey, from creation to purchase.